
FAST TRACKING HUMANITY TO
PURPOSE, PROTECTION AND PROSPERITY
About World Wide Generation:
Founded by Manjula Lee in 2016, WWG is an international team of sustainability and fintech experts driving global change through breakthrough systems to fast track humanity to purpose, protection and prosperity.
The vision of WWG was to see the 17 Sustainable Development Goals (SDGs) delivered by 2030, and to realise this vision they built G17Eco, a global monitoring and marketplace platform for the SDGs. G17, named after the 17th Goal ‘Partnership for the Goals’ has truly been a partnership-driven labour of love, built over 9 years with over 300 expert contributors, and hosting partner services and platforms, G17Eco now is the world’s first and truly global sustainability data, finance and solutions exchange.
Eco means home and it also forms the trinity of sustainable development:
ecology (to learn about our home)
economy (to govern and distribute our home)
ecosystem (to manage our home)
The earth is our common home (eco)
TRUSTED BY

OUR VALUES

TRANSPARENCY
Transparency is key to uncovering the truth and driving meaningful change. We operate with integrity, respect laws and cultures, and reject unethical practices. We use resources efficiently but invest where impact matters. Transparency fosters personal and global transformation.

TRUST
Trust grows from transparency, allowing us to move beyond fear and drive change. We invest in relationships and value accountability alongside mutual respect. By creating space for open dialogue, we empower stakeholders to collaborate effectively.

PARTNERSHIP
Trust enables a shift from ‘I’ to ‘We,’ fostering long-term partnerships with those who share our vision. We believe in helping individuals and groups flourish in their purpose. Diverse voices are welcomed, and we advocate for sustainable progress.

HOLISTIC
Trust and partnership drive sustainable outcomes. We unite civil society, business, and government to address global challenges with a balanced social, economic, and environmental (SEE) approach, staying committed to impactful solutions.