ASUENE and World Wide Generation Announce Strategic Partnership to Accelerate Sustainable Transformation in European Supply Chains
- G17Eco
- Sep 25
- 3 min read
ASUENE Inc., a leader in carbon accounting across Asia, and World Wide Generation, an award-winning sustainability FinTech company, have entered a strategic partnership to accelerate sustainable transformation, with a focus on complex supply chain management in the European and Asian markets.

This new collaboration enhances our existing respective marketplaces of innovative solutions, providing a clear path for companies to deliver on their ESG action plans and simplify the complex process of sustainability reporting and data management. This partnership will support businesses throughout their entire sustainability journey, from conducting double materiality assessments to implementing action plans across environmental, social, and governance (ESG) factors. By providing tools that simplify data collection and reporting, the partnership will enable companies to dedicate more resources to creating real-world impact and accelerating their transition to a sustainable future.
As global and European regulations for sustainability demand transparency and traceability, companies require robust, reliable tools and data to meet their goals. This partnership combines ASUENE's expertise in GHG emissions measurement and reduction with World Wide Generation’s end-to-end sustainability platform, G17Eco, which is designed to simplify ESG data management from data gathering through to assurance - ensuring access to trusted, comparable, and timely impact data, and supporting value chain collaboration and scenario planning.
Delivering Joint Customer Value
This partnership will focus on solving the most pressing challenges for European businesses, particularly those with complex value chains, and supply networks extending globally.
Defining Strategic Sustainability Priorities: The G17Eco platform empowers companies to conduct double materiality assessments with ease, guiding users through a structured process to determine which ESG topics are most impactful to their business and stakeholders, forming the foundation of their sustainability strategy and reporting.
Holistic GHG Action Planning: ASUENE provides businesses with advanced capabilities for calculating and measuring greenhouse gas emissions across all scopes, including the often-challenging Scope 3. The partnership offers integrated tools that enable companies to integrate this data into a comprehensive sustainability workflow, ensuring emissions data is not just measured but also actionable and reportable in line with international frameworks.
Simplifying End-to-End Reporting: The G17Eco platform offers a streamlined solution for sustainability reporting by harmonizing over 6000 ESG metrics from global standards into a single digital taxonomy, and ensuring full traceability. This simplifies the complex process of data collection, management, and assurance, ensuring that information is consistent, comparable, and ready for regulatory demands.
Accelerating Decarbonization: Leveraging ASUENE’s consulting expertise and, through its group company Carbon EX, the provision of Energy Attribute Certificates (EACs), this partnership complements G17Eco’s mission to make sustainability measurable, manageable, and investable. Together, the platforms will enable businesses to not only track their progress but also implement effective reduction strategies, helping them transition from data collection to impactful action.
About ASUENE
ASUENE Inc. is a leading Climate Tech company in Japan with the mission of "Changing the world for the next generation". It provides "ASUENE," a carbon accounting platform to measure, reduce, disclose, and verify carbon emissions, contributing to a net-zero society.
About World Wide Generation
G17Eco, developed by World Wide Generation, is a sustainability FinTech company offering a global sustainability data, finance, and solutions exchange, with the vision of using technology to accelerate the delivery of the UN SDGs. Built with contributions by over 300 experts, and used by customers globally, the G17Eco platform helps organizations map, monitor, measure, manage, and market their sustainability performance end-to-end, using breakthrough technologies like AI and blockchain to provide trusted, comparable, and timely impact data.
This new partnership with ASUENE is the latest addition to our growing marketplace, bringing a specialized focus on GHG and Scope 3 emissions to our customers.
Media Contacts:
ASUENE Inc.: Ayako Hattori press@asuene.com https://asuene.com/en
World Wide Generation: Chloe Lalor marketing@worldwidegeneration.co https://www.g17.eco/